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Struggling To Get Quotes Consistently Over the Line ?

Convert More Proposals At Higher Prices.

By Sending Out A Simple “Shock N Awe” Box In The Post

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  • No Chasing
  • No Pestering
  • No Rejection

Just Send The Box With The Quote And Try To Act Surprised When They Call First And Say “Yes, Let’s Do This,” Without Questioning The Price.

A new 2022 light-touch strategy that converts quotes, builds trust and eliminates competition - even works with cold customers, in competitive industries and for higher value services.

So, Why Use A "Shock N Awe" Box?

Without "Shock N Awe" Box

People often try and get customers over the line by doing the following:

  • Preparing big quotes (read: spending 2, 3 maybe even 4 hours minimum, usually in the evening, collating everything and then stressing and hoping the customer likes what's been put together.)
  • Discounting the price (read: believing that a "deal" today will guarantee more work tomorrow - a situation that rarely happens, as loyalty goes out the window and yet another squeeze starts when the next job rolls around.)
  • Revising what's been proposed (read: Bending over backwards to accommodate last-minute changes, revisions and tweaks - still to be left out in the cold when the final decision is made and despite best efforts.)
  • Waiting patiently for news (read: having a sneaky suspicion that when they said “we need it quickly” that might have not been the whole truth and just a ruse for them to be able to price check)
  • Chasing on email (read: feeling like a door-to-door salesman begging people to respond, while getting ignored at every turn for being too “pushy”)

Summary: Getting customers is SLOW and INCONSISTENT.

With "Shock N Awe" Box

Here’s what I noticed after I started sending a Shock N Awe box with all proposals:

  • The conversion rate jumped to 87% on average. (read: double sales with no discounting or back and forth on price)
  • The average customers spent 250% more (read: the box made people spend more money, more frequently and at more margin)
  • The average sales closed 3x faster (read: they started calling to say “yes” almost as soon as the box arrived - without comparing prices, needing chasing or being followed up)
  • The box cost $10-$15 max (Nov 2022) to create and send from home (read: get started with a low budget and zero outside help)
  • Physical boxes build TRUST quickly because they get opened and consumed (read: when people get upwards of 200 emails a day, is it any wonder that the post box, not the inbox, gets the best response and most attention)
  • Cross-selling became easy with trust in place because they consistently call wanting to buy more things (read: no awkward “checking-in” or pushy follow-up needed to maximise lifetime customer value down the line)

Summary: Getting customers is FAST and CONSISTENT

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The "Shock N Awe" Box Is The Secret To Follow Up Success

Physical Box Means...

More Conversions

Scientific studies have tested sending the SAME information in digital format and physical format.

The physical format converted more people EVERY SINGLE TIME, even though the information was the same.

People just love opening physical boxes in the post more than emails.

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Deploy in One Day Means...

Simple To Create

Although I knew sending a box would get more attention and convert more customers, creating a promotional piece is a big, long-term, task that needs additional help.

But creating a simple Shock N Awe box is a 1-day, DIY task, that once done, lives forever.

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Dramatic Impact Means...

Minimal Selling

People don't need more information or lower prices. People need CONFIDENCE in order to buy.

The dramatic impact of a Shock N Awe box is the fastest possible way to build confidence WITHOUT already having a foot in the door or attending hours of meetings.

Once a customer has a physical Shock N Awe box land on their desk, it's easy for them to say "yes" and justify spending more money.

They have MORE confidence.  

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From Quote To 24K In 48 Hours

... Without Any Discounting, Following-Up, Or More Meetings

When I was pitching for a big project with a big client in February 2017, I didn't want to:

  • Be compared on price because I was more expensive.
  • Do endless meetings because they take ages.
  • Wait weeks or months to hear back, because I needed the job now.
  • Keep sending follow-up emails because I wasn't sure how many were getting opened or read.

The Phone Rang In 30 Minutes...

... Of It Landing on The desk

  • 28th of February 11.35AM - Box Sent.
  • 29th Of February 13.07PM - Box Lands.
  • 29th Of February 13.37PM - Phone Rings, Quote Accepted.

I spent $10 on the contents of the box.

I closed a 24k sale.

And I got repeat business too - for the next 3 years and without any follow-up.

Here are the results from some of my private members following the same formula:

PROOF

Thanks to this strategy, I was able to land 127 (and counting) high-paying, quality projects and proposals.

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The "Shock N Awe" Toolkit

Here's What You Will Get...

The Strategy

Short, on-point videos that walk through completing the workbook, and deploying a client-converting Shock N Awe Box with speed and at full force.

The Workbook

A step-by-step process for knowing what to include and how to craft it. The workbook includes fill-in-the-blanks formulas to help create it faster, and checklists to ensure nothing important is lost or forgotten.

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Four Steps To Create Your "Shock N Awe" Box...

... In The Next 48 hours or less

Step 1

Know What To Include

There are right things and wrong things to put in a Shock N Awe box - if the goal is converting more quotes QUICKLY.

I'll walk you through EXACTLY what to use to maximise impact and response.

Step 2

Create Contents Quickly

Creating the contents might be overwhelming if there is no idea of what to do.

I'll walk through how to split your Shock N Awe box into frameworks, questions, templates, and checklists - so that the content is created 5x faster.

Step 3

Design Your Box 

Hiring a graphic designer for a box can be very expensive.

See where to get a fast, simple, easy-to-edit template that creates impact, without needing any design skills.

Step 4

Celebrate 

Now you have your own Shock N Awe box ready to be sent in the post with quotes.

Congratulations! 🎉 👏🏼 You've done it.

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Frequently Asked Questions

Who is this “Shock N Awe" Toolkit for?

The toolkit is specifically designed for business owners who want to convert proposals, quotes and projects into paying customers, more quickly and more efficiently.

It's perfect for those selling services to businesses or consumers, in competitive markets, that have a habit of haggling on price.

Is the content available right away?

YES! Of course, it is. You can start creating your Shock N Awe box RIGHT AWAY.

How is it different from other courses?

First of all, it's not a course. It's a toolkit consisting of a workbook and strategy that will help you know what to put in the box, create the content, and guarantee impact - even if you're not a graphic designer.

Is there any money-back guarantee?

Yes, there's a 14-day no-questions money-back guarantee.


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